Elon Musk’s Twitter Deal Could See Trump Back by Midterms

Social Media Marketing and Growth, Technology & AI

Donald Trump, the former president and the most influential tweeter in the world, may return to the site as a result of Elon Musk’s decision to forward his plan to acquire Twitter this week.

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Trump has previously stated that he won’t use Twitter again and will instead stick to his own social media network, Truth Social, but the former president might find it hard to resist the allure of tens of millions of Twitter followers.

Musk agreed to take over the company earlier this year, but after the summer, he became tired of the notion and spent months trying to back out. To compel him to execute the transaction, Twitter sued him. Just two weeks before he and Twitter are scheduled to appear in court, his U-turn and determination to move forward with buying the company were revealed in a securities filing on Tuesday.

Twitter said on Tuesday that it intended to complete the transaction, leaving open the prospect that Musk might take over the firm in a matter of weeks if the transaction is successful. The deal had already received approval from the company’s board and shareholders, but there are still some questions. Given Musk’s past dithering on the contract, Twitter will need to decide how to comport itself with him. The negotiation process may come down to how to guarantee that the world’s richest man will actually write a check this time.

If the agreement is approved, Trump might soon be able to use his former favored social networking site again. Before he was permanently barred from the platform two days after the attack on the Capitol on January 6, Trump had almost 90 million followers and frequently used his tweets as president to set the agenda in Washington, DC. The decision was made “due to the possibility of future instigation of violence,” according to Twitter.

A few weeks into his campaign to take over Twitter, in May, Musk made the following claim: “Banning Trump from Twitter didn’t remove Trump’s voice; it will just magnify it among the right, which is why it’s morally wrong and downright foolish.”

Musk responded to his remarks by stating he agreed that there shouldn’t be any permanent bans. Jack Dorsey, who was CEO of Twitter when the firm banned Trump but has since left the company, agreed. Trump’s ban, according to him, “shouldn’t have been” a “commercial decision.”

Donald Trump was about to start posting on his own social media channel, Truth Social, when Musk made his remarks. At the time, Trump told Fox News he would not use Twitter again, even if permitted.

Trump told Fox News, “I’m not going on Twitter; I’m staying on Truth. I hope Elon buys Twitter because he’ll improve it and he’s a fantastic man, but I’m sticking with Truth, the speaker continued.

The two publicly traded jabs over the summer, but their relationship seems to have worsened since. Musk tweeted in response to Trump calling him a “bullsh*t artist” at a rally in July: “I don’t hate the man, but it’s time for Trump to hang up his hat & sail into the sunset.”

Trump is silent over Musk’s choice to resurrect the agreement this week.

Just a few months before he might also be permitted to return to Meta’s Facebook and Instagram, Trump’s probable return to Twitter is timely. Trump might be making a comeback to its platforms as early as January 2023, just as the next presidential campaign is about to get underway, according to Meta, which unlike Twitter declared it has permanently banned him.