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Best Time to Post on TikTok – Reach and Engage Your Audience

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TikTok is one of the social networks that is growing the fastest. It has more than a billion users and the highest engagement rate per post of all social networks; because of this, brands and organizations are looking for ways to reach a bigger audience on the platform. Finding the best time to post on TikTok can significantly impact your reach and engagement.

But to be successful on TikTok, you need to do more than post your videos. Even though creativity gets you first place, the time you post is significant. If you want to reach more people and get more people to interact with you on TikTok, you should know the best time to post on TikTok.

By posting at the best times on TikTok, you can ensure that as many people as possible see your creative videos. But it can be hard to figure out when the best time is to post on TikTok. Here’s a quick way to find the best time to post on TikTok for your brand.

What is TikTok?

TikTok is a visual and audio interface that lets you make short, great videos. YouTube has a never-ending stream of popular videos about almost anything, so you’re almost sure to find something you didn’t expect.

It’s a social media app with unique features that let users make and edit their videos and share them with the world. Users can make short, funny videos where they lip-sync to music in the background, do comedy, make content for micro-blogs, and more.

Content that is 15 seconds, 60 seconds, or, most recently, 3 minutes long draws more and more people to TikTok because it fits with how short people’s attention spans are these days. It also lets you upload videos you’ve already made that are up to 10.85 minutes long from your gallery.

Why do TikTok Posting Times Matter?

TikTok posting times are critical because they affect engagement with your content more than anything else. This is true for TikTok, Instagram, Twitch, and other social media sites.

Simply put, posting a TikTok video is essential because you want as many people as possible to see it before it gets lost in the sea of new videos.

Every second, someone adds something new to TikTok. Even if you make a great video with good music, visuals, and other great things, it could be lost if not enough people watch it and like it quickly. If you post on TikTok when not many people use it, the algorithm might not favor you, and you’ll have to post new content sooner rather than later.

If you post something on TikTok at the right time, though, more people will see it, which can help it reach the top. This is a positive feedback loop: the more popular your TikTok content gets, the more popular it can get as more and more people see it.

Is There a Best Time to Post on TikTok?

Much research has been done on the best times to post on social media sites like Facebook and Instagram, but because TikTok is still pretty new, we don’t have as much information on it.

Only Influencer Marketing Hub has deeply explored the best times to post on TikTok. They looked at more than 100,000 posts in 2021 to find the highest engagement rates.

Influencer Marketing Hub suggests the best times to share TikToks for each day of the week instead of giving one central time or a few days that stand out as the best time to post. It’s important to note that these results are in Eastern Standard Time (EST).

Best Times to Post on TikTok

People are always on TikTok, but the best time to post changes is every day. There doesn’t seem to be a “dead” time for this platform, mainly since people worldwide use TikTok.

  • Monday: 6 AM, 10 AM, 10 PM
  • Tuesday: 2 AM, 4 AM, 9 AM
  • Wednesday: 7 AM, 8 AM, and 11 PM
  • Thursday: 9 AM, 12 AM, and 7 PM
  • Friday: 5 AM, 1 PM, 3 PM
  • Saturday: 11 AM, 7 PM, 8 PM
  • Sunday: 7 AM, 8 AM, 4 PM

Best Times to Post on TikTok by Country

People use TikTok worldwide; even if they are in the same country, they may be in different time zones. This makes it hard for people to make things. How can you know when the “best time” is to post if the “time” differs for each follower?

Best Time to Post on TikTok Australia

  • Monday: 6 am, 10 am, and 10 pm
  • Tuesday: 2 am, 4 am, 9 am
  • Wednesday: 7 am, 9 am, 11 am
  • Thursday: 9 a.m,  noon, and 7 p.m
  • Friday: 5 am, 1 pm, 3 pm
  • Saturday: 11 am, 7 pm, 8 pm
  • Sunday: 7 am, 9 am, 4 pm

Read More: Instagram Marketing Strategy

Best Time to Post on TikTok Philippines

Find the best time to post on TikTok videos and shorts in the Philippines.

  • Monday: 3:30 pm, 7:30 pm, 7:30 am
  • Tuesday: 11:30 am, 1:30 pm, 6:30 pm
  • Wednesday: 4:30 pm, 5:30 pm, and 8:30 am
  • Thursday: 6:30 pm, 9:30 pm, and 4:30 am
  • Friday: 2:30 pm, 10:30 pm, 12:30 am
  • Saturday: 8:30 pm, 4:30 am, 5:30 am
  • Sunday: 4:30 pm, 5:30 pm, 1:30 am

Best Time to Post on TikTok Canada

Check out the best days and most popular times to post videos and shorts on TikTok in Canada.

  • Monday: 6 am, 10 am, and 10 pm
  • Tuesday: 2 am, 4 am, 9 am
  • Wednesday: 7 am, 8 am, 11 am
  • Thursday, 9 am, noon, and 7 pm
  • Friday: 5 am, 1 pm, 3 pm
  • Saturday: 11 am, 7 pm, 8 pm
  • Sunday: 7 am, 8 am, 4 pm

Best Time to Post on TikTok USA

The results, in Eastern Standard Time, are listed below.

  • Monday: 6 am, 10 am, 11 pm
  • Tuesday: 2 am, 4 am, 9 am
  • Wednesday: 6 am, 8 am, 11 am
  • Thursday, 9 am, 7 pm
  • Friday: 5 am, 1 pm, 3 pm
  • Saturday: 11 am, 7 pm, 9 pm
  • Sunday: 7 am, 8 am, 4 pm

Best Time to Post on TikTok Germany

Check out the best days and most popular times to post videos and shorts on TikTok in Germany.

  • Monday: 6 am, 10 am, and 10 pm
  • Tuesday: 2 am, 4 am, 9 am
  • Wednesday: 7 am, 8 am, 11 am
  • Thursday: 9 am, 7 pm
  • Friday: 5 am, 1 pm, 3 pm
  • Saturday: 11 am, 7 pm, 8 pm
  • Sunday: 7 am, 8 am, 4 pm

When’s The Worst Time to Post on TikTok?

Influencer Marketing Hub says 5 pm, 6 pm, and 9 pm on any day of the week are the worst times to post on TikTok.

  • Sunday through Wednesday, from 10 am to 3 pm
  • Friday to Monday, 12 am to 4 am
  • Tuesday mornings after 9 am

Also Read: Does TikTok Spy on You

How to Check Your TikTok Audience Analytics?

To know when to post, you need to know your audience. TikTok’s analytics feature may help you figure out who your audience is. A Pro Account is required, but the good news is that it is entirely free.

Here’s how to check how many times your TikTok videos have gone viral:

  • Go to your profile in the TikTok app.
  • You can reach the Settings and Privacy menu by touching the three dots in the top right corner.
  • Check “Manage Account” to see if “Switch to Pro Account” is a choice.
  • If you do, choose it and do what it says on the screen. If you don’t, you have everything you need.
  • Go back to the Settings and Privacy menu, and from the drop-down menu, choose “Creator Tools.”
  • If you tap “Analytics,” you can look at your numbers.
  • You can look at many things in Analytics, but “Follower Insights” is the most important right now.

How to Find Your Best Time to Post on TikTok?

It’s always a good idea to post on TikTok when your target audience or niche is most likely online. But it’s easier to say that than to do it! Let’s look at how you can figure out the best times to post on TikTok, no matter your niche.

  • Research Your Audience

First, you should always do a lot of research on the market. In particular, you should learn more about your target audience before trying to influence or market to them.

  • Watch Your Analytics

Don’t forget to keep an eye on your TikTok analytics. You can see how many people watch your videos, when they are viewed, and more. This is free, but you need a TikTok Pro Account.

  • Post Content Frequently

Of course, it makes sense to post as often as possible on TikTok. When you post more content, there are more chances for your target audience and the general public to see your brand and interact with that content.

Even though there is no complex data on how much content you should post daily, most marketing agencies and industry professionals say you should post anywhere from one to three pieces daily.

Don’t worry if people didn’t interact with your content enough or if you made it a few days ago. It might be a good idea to share again content that didn’t get as much attention as you had hoped. The reason for this is apparent: if your first post didn’t get much engagement or reposting, it gives you another chance to reach your audience and get a higher level of engagement.

  • Read The Opinions of Others

Last, don’t be afraid to read what other people say about the best times to post on TikTok. The TikTok algorithm is constantly changing, and so is how people use the app to watch videos.

So, you should keep up with changes to the algorithm and watch what the most popular TikTok users and entertainers do. If they tell you to post at a particular time, try it out and see if your engagement or views increase.

How to Effectively Use Multiple Best Times to Post on TikTok?

Like any other social media site, the TikTok algorithm is constantly changing. If you’re unsure when to post your videos on TikTok, try different times based on how your audience acts and reacts to your videos. Make a spreadsheet of the hours you worked on your content the most, based on your analytics and data from videos that did well in the past. Schedule a few videos at these different times to see which works best. You know your followers better than anyone, so you can change and try other times to get more engagement and video views. But don’t post on TikTok on the worst days. If you post on the worst day, your video won’t get as many pictures, hurting your TikTok viral time.

Is Posting Too Much on TikTok Bad?

“Too much of a good thing is bad” is a phrase that fits perfectly with posting on TikTok. It’s best to have a regular schedule with at least one new TikTok post every day, but things can get confusing if you post too often.

Most of the time, it’s best to post anywhere from once to three times a day. This makes it easy for people to understand all the new content on their “For You” page. But if you post more than that, you might get fewer views and comments because it would be hard for all of your followers to see every new post.

So, to sum up, it’s a good idea to post often on TikTok, as long as the audience isn’t flooded with too much content at once.

When to Post on TikTok for More Views and Likes?

Yes, there isn’t a one-size-fits-all solution, or should we say, a one-time-fits-all solution, for figuring out the best time to post on TikTok. This is true for every social media site. On TikTok, no two brands or influencers are aimed at the same people. In the same way, each group uses the site’s content for a different amount of time. Good news for those who want to know when the best time is to post on TikTok: the best time, on average, to upload a TikTok video.

You can determine the best time for you with the average best time data. There’s a good chance these best times will do great things for you. The best times to post on TikTok are between 6 am and 10 am and 7 pm and 11 pm. The best days to post on TikTok are Tuesday, Thursday, and Friday.

Read More: TikTok Marketing Strategy 

What If You Do Not Post at The Best Time?

You can go viral on TikTok if you make exciting videos people want to watch. Virality isn’t limited by how many people you follow. Your first video could go viral even if you don’t have any followers. A good piece of advice is to make and share videos that make you happy or solve a pressing problem or challenge. The rest will take care of itself. Don’t worry about statistics, the number of followers, the best time to post your videos, or TikTok Viral Times if you’re starting on TikTok. All of these things will happen on their own.

Conclusion

Ultimately, the best time to post on TikTok depends on who you want to reach and what you’re posting. Knowing how many people use TikTok and how people interact on the platform can help you figure out when to post to get the most people. The best time to post on TikTok is usually between 4 pm and 8 pm EST, but the best time to post will depend on what you want to do.

Tuesday through Friday are the best days for long-form content, while Mondays are for short, snackable content. You should talk to other users on Saturdays and Sundays and get to know them. You can make a custom TikTok posting schedule to help you reach your goals by thinking about all these things.

Frequently Asked Questions (FAQs) about the Best Time to Post on Tiktok

What’s the best time to post on TikTok 2023?

No matter the time of year, the best time to post on TikTok depends on who you want to reach. But to get started, you can post between 6 a.m. to 10 a.m. and 7 p.m. and 11 p.m., Eastern Standard Time, which is some of the best times (EST).

How many times should I post on TikTok?

TikTok says that you should post three times a day because this is when your audience is most likely to be online.

When to post on TikTok for more comments?

TikTok is a video platform that is used by people all over the world. For the most comments, the best times to post on Tiktok are 5 a.m. in Los Angeles, 8 a.m. in New York, 1 p.m. in London, and 10 p.m. in Sydney.

Does posting time matter on TikTok?

Does the time you post on TikTok matter? Yes! TikTok’s algorithm ranks content based on several factors, so posting at the best time is something you should try out. If you post when most people in your community are online, you will reach more people immediately.

What is the best time to post on TikTok on Saturday?

On Saturday, the best times to post on TikTok are between 6 am and 10 am and 7 pm and 11 pm.

Does it matter what time you post on TikTok?

Yes. TikTok’s publishing times are essential for getting the algorithm to work and for more people to watch your videos. TikTok’s algorithm decides whether or not to push a video based on how long people tend to it, how many times they watch it, and how much they interact with it.

Is it better to post in the morning or at night on TikTok?

According to the study about the best time to post on TikTok, the average times are from 6:00 AM to 10:00 AM and 7:00 PM to 11:00 PM (EST). People are most likely to sign up on Tuesday at 9 a.m., Thursday at midnight, and Friday at 5 a.m.

Do Tiktoks get more views at night?

People are more likely to use TikTok in the morning and less likely to use it at night. But some days, posts on TikTok in the evening get a lot of attention.

How many hashtags should I use on TikTok?

But you shouldn’t use hashtags too much on TikTok because it can look spam. Experts say that TikTok users should only use three to five hashtags in the captions of their videos to get the most out of their efforts.

How many TikTok do you need to grow a day?

How your content is spread on the platform can also depend on how often you post (TikTok recommends posting 1-4 times daily). Keep a close eye on your performance until you find a posting frequency that works for you, the TikTok algorithm, and your fans.

Why does my TikTok get low views?

When people don’t like or share your video, this is called “low engagement,” It can make TikTok stop showing it because it’s not popular. Shadowban is a light ban on content creators who break minor rules about sharing sensitive content.

How many TikTok do you need to grow a day?

How your content is spread on the platform can also depend on how often you post (TikTok recommends posting 1-4 times daily). Keep a close eye on your performance until you find a posting frequency that works for you, the TikTok algorithm, and your fans.

Why does my TikTok get low views?

When people don’t like or share your video, this is called “low engagement,” It can make TikTok stop showing it because it’s not popular. Shadowban is a light ban on content creators who break minor rules about sharing sensitive content.

How does TikTok make money?

In-app purchases of coins in the app store are one way that TikTok makes money. People can buy bundles of coins that contain anywhere from 100 to 10,000 coins. Then, users can give these coins to their favorite creators, and TikTok will keep some of the money. TikTok now has an official advertising market, providing the company with a different way of making money. Advertising on TikTok works as it does on Facebook. You tell them how much money you have and who you want to reach, and then you bid behind the scenes for ad spots.

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