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UX design involves the development of website pages to create the most attractive, useful, and effective perception of information by the target audience. The site’s interface should look good, all content should be logically connected, information should be displayed accurately and clearly for its visitors, and all key elements of the page should be in the center of users’ attention, be useful, and encourage action. The Internet is the most competitive platform, and the complex development of professional UX design can distinguish you from other market players. High-quality UX design can attract the attention of a large audience, significantly strengthen your position, attract a large number of new customers, improve your image, and secure the place of your brand against the background of other competitors. A poorly created UX design can miss even the most valuable information. The Cieden company provides high-quality services for creating creative UX designs that are a combination of logic, convenience, and artistic design. After all, the development of web design requires not only special design skills. A UX design specialist must be familiar with the latest web technologies, understand internet marketing, have good experience in web programming, etc., so it is important to contact qualified UX design services.
Look at your competitor’s website and compare it to your website
By carefully reviewing and analyzing the websites of your competitors, you will immediately notice that the most promising competitors have decided to pay due attention to the development of web design. You should make UX design an important tool for promoting your business online. Cieden is ready to create the best website on the market with your custom web design. Such a platform will be a commercial success. Prototypes allow designers to test functionality and help developers create compatibility between the system and its users before they start building the final product. Prototypes allow designers to test both site functionality and general navigation. After identifying a problem, UX designers fix it to create a UX design that most closely matches the business and user goals. UX designers must be able to prototype quickly and efficiently.
UI design is the look and feel of your website, while UX is the logic of your web product
UI/UX designers are faced with creating user-friendly interfaces. At a first, glance, achieving such goals may seem like a simple task, but in reality, designing, developing, and testing projects requires a lot of time, resources, and knowledge. Comfort, practicality, and intuitive understanding are key guidelines here. Functionality, logic, comfort. UX is what you remember. What is the key role of UX designers in creating a project? The key task of a UX designer is to understand how the product interacts with the user. It should take such actions that the user can logically and intuitively move from one step to another. Let’s give an example, in the case when using the interface of the mobile application, you cannot immediately understand where the functions you need and the information content you need are located, the user experience, in this case, is bad, and the developers of the application did not try to make the product convenient and thoughtful for users.
Designers consider different approaches to solving a specific user problem and choose the most suitable option following the speed of its implementation, convenience, and logic. A large part of a UX designer’s job is focused on figuring out the key tasks and problems that users face and how exactly UX designers can solve those problems. Designers research to better understand their target audience and what they want in their space. After collecting all the received data, the process of creating and evaluating prototypes takes place. Responsibilities include competitive and customer research. Prototyping, testing, and collaborating with UI developers is all about carefully tracking goals, and analyzing and identifying potential opportunities to improve the customer experience. The key tasks assigned to the UX designer include the following points:
- Careful research of the competition, customers, and clients;
- Creation and testing of prototypes;
- Active cooperation with UI designers and developers;
- The process of tracking product goals;
- Effective analysis and search for ways to improve user interaction.
What is the key difference between creating UI design and UX design?
Quality UX design makes your website as useful and understandable as possible, meeting the needs of your customers to effectively achieve all goals on the website in the easiest way. The structure of the site becomes more logical and understandable thanks to the transfer of all informational content of the page in a form understandable to users. UI design is what a user sees, the look, feel, and physical characteristics of a website. The UI designer adjusts page colors, button sizes, text placement, readability, and more. UI design improves the style and ensures that the visual component matches the logical structure of the website. UI and UX designs are separate phenomena. The key tasks they perform and how they achieve their solutions are very different. However, there is something in common between UI and UX. They must work together to achieve the common goal of delivering the most important information to your target audience in an understandable way. A well-crafted UI and UX design can attract a large audience and keep their attention for a long time.
Stages of UX design development
When developing UI/UX design, information is collected, and various important nuances about the project and the target audience are searched for. After a detailed discussion of the project, the optimal format for achieving the set goals is determined, and the key design strategy and priorities for the most important tasks are determined. Designers carefully study the details of your business, the market conditions of the services you provide, and the current opportunities of your competitors are carefully analyzed. This is an in-depth analysis of the industry that allows you to explore potentially important details, with the help of which you can create a useful and logical structure for your website based on the purpose of the website and the tasks it is supposed to perform. The conducted analysis of the industry ensures the creation of opportunities for attracting the attention of the user and encouraging them to take active actions. Designers develop many prototypes, creating every detail of the user interface in detail. Maximum attention is paid to all visual elements.