Following months of intense iOS app development, it’s tempting to believe that you’re done. The app is completed and it’s now live on the App Store, so the next steps would be to just sit back, relax, and wait for people to come in, buy it, and download it. In reality, building an iOS app is just as important as maintaining it. Just because you’ve succeeded at launching, it doesn’t mean people will rush into getting it. Believe it or not, a successful iOS application needs to be maintained over a long period of time. Here are some reasons on why it frequent updates matter:
Apple is fond of app developers who are active
It is important to note that Apple, as a company with a stellar reputation, prefers applications that are active. That being said, outdated apps in the App Store will eventually be taken down. To prevent that from happening to you, just make sure yours functions properly and goes through consistent updates.
Frequent updates improves app usability
iOS as an operating system is constantly changing. New features are being added every week, so it pays to keep an eye on the latest releases. This will help developers improve the apps they’re working on, adding improvements, increasing speed, performance, and a lot more. From a business perspective, it matters to know the trends as it will help you stay ahead of the competition.
Support for new Apple hardware releases
Offering support each time Apple releases a new version of its hardware is yet another reason to keep apps updated. This action shows that developers embrace and appreciate the technology, as well as Apple’s efforts to provide users groundbreaking experiences. Whether we’re talking about Face ID, enhanced camera options, or motion processors, updates enable any new app to benefit from all the new hardware releases Apple launches.
Exceed user expectations
It’s no secret that users today have high expectations after downloading an app from the App Store. That being said, ongoing updates enable developers to exceed expectations and provide a seamless user experience. Given the competition out there and the similarities between different types of apps, differences such as speed, overall performance, and user friendliness can make a huge difference. Regular updates make users choose, and in general recently updated applications get the most downloads.
Regular updates help developers find & fix bugs fast
An overlooked benefit of regular iOS app updates is related to the overall impact those updates have on bug “hunting”. Waiting around for months to fix tens of bugs and add a lot of new features at once is not the way to stay competitive. The secret is to become more agile and perform monthly – sometimes even weekly – updates. It will help developers find and fix errors faster. Rather than wait around to catch them all and become overwhelmed with the amount of rework that needs to be done to the app, it’s a lot better to make small and periodic improvements along the way.
It’s worth pointing out that no application is perfect after launching it. As technology moves forward, new tech stacks will emerge. Updates will help keep the app at the top of the App Store. Furthermore, it’s a sure way to make users – both old and new – trust that your application is safe and secure to download.
Building a user base is challenging enough, and since mobile is the future of connectivity, businesses out there should work with a team of iOS app developers such as App Maisters, that they can trust. Experience in iOS app development matters, but it’s just as important to collaborate with someone that is committed to making your iOS state-of-the-art.
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