Many readers want clear pay details on college stars. They ask: how much does Livvy Dunne make. She ranks second on the NCAA name, image and likeness list with a $9.5 million net worth.
We break down her social media influencer income on TikTok and Instagram. We map out her NIL deals, her new W line with Jake Paul, and her brand deals with Reebok and American Eagle.
We give clear numbers for each source. Keep reading.
Key Takeaways
- Livvy Dunne expects $3.9 million in 2025 earnings from NCAA analytics and on3.com, lifting her net worth to about $9.5 million.
- On3.com values her NIL at $4 million, and analysts peg her total endorsements at $4.1 million with brands like American Eagle, Reebok, and Jake Paul’s W label.
- She draws roughly $500,000 each year from 14 million social media followers (8 million on TikTok, 5.3 million on Instagram), earning up to $40,000 per sponsored post.
- Her $4.0 million NIL valuation ranks her just below Cooper Flagg ($4.8 M), Shedeur Sanders ($5.1 M), and Arch Manning ($6.5 M).
Livvy Dunne’s Estimated Annual Earnings in 2025
Livvy Dunne estimates her 2025 pay at $3.9 million. Numbers come courtesy of on3.com and NCAA analytics. That marks a jump from $3.3 million last year, after lsu’s national championship win, flexing her financial muscle.
The lsu gymnast now carries a net worth near $9.5 million.
Millions count among her tiktok followers and instagram followers, and they boost value for sponsorship deals. Livvy leverages her social media influencer status to seal agreements with american eagle, beefing up that $3.9 million haul.
NIL deals for name, image, and likeness fill her wallet year-round. Her posts on a video platform and a photo sharing network feed that social media following.
Breakdown of Income Sources
On3.com values Livvy Dunne’s NIL at $4 million. She pulls about $500,000 each year from sponsored posts on Instagram and TikTok. Brands pay her to pose in hoodies, leggings, swimsuits for American Eagle, Forever 21, Reebok, Vuori and more.
Analysts peg Livvy Dunne’s endorsement total at $4.1 million. Companies from Nautica to Tampax ink deals that boost her brand portfolio.
Fans in Westwood, New Jersey and Hillsdale cheer her on at American Classic and U.S. Classic. A national collegiate crowd tunes in for her LSU gymnastics routines. Major sponsors chase her because her TikTok base and Instagram community pull huge views.
Partners like Passes and American Eagle bank on her like they do with Shedeur Sanders, Arch Manning or Cooper Flagg.
Earnings From Social Media and Sponsored Posts
Livvy Dunne ranks as a social media influencer and LSU gymnast with 14 million fans. Her tiktok followers sit near 8 million and her instagram followers reach 5.3 million. Brands flood her inbox for sponsorship deals.
Dunne earns about $500,000 per year from paid posts. She strikes agreements with a clothing retailer and on3.com. Louisiana State University fans spot her NIL posts tag their favorite college.
Training clips make the feed pop. Meet day stories from the american classic or u.s. classic grab attention. Clip views help her set rates near $40,000 per post. She tags a retail chain, a national sports site, even top NCAA gymnastics stars.
Fans spot her with Paul Skenes or Cooper Flagg too.
NIL Deals and Brand Endorsements
Deals hit $4.1 million, says on3.com, tapping her from LSU to lifestyle. A June 2024 pact with Jake Paul’s W label turned heads like a slick vault. The deal with Accelerator Active Energy gave birth to Livvy’s Cotton Candy, a snack that tastes of circus lights and sugar highs.
Modeling twice for Sports Illustrated Swimsuit fired up her social media following even more.
Fans see her posts on Instagram and TikTok, where Instagram followers mass into the millions as TikTok followers climb fast. She shines as a social media influencer for brands. Each feed entry merges her gymnastics moves and street style.
American Eagle tapped her for a summer edit. That partnership joins fast sponsorship deals at the American Classic and U.S. Classic. The LSU gymnast adds new brand collaborations and nil deals with every post.
Comparison to Other Top Athletes’ Earnings
Readers, this HTML table lays out NIL figures for top collegiate athletes.
| Athlete | Sport | NIL Valuation ($M) |
|---|---|---|
| Arch Manning | Football | 6.5 |
| Shedeur Sanders | Football | 5.1 |
| Cooper Flagg | Basketball | 4.8 |
| Livvy Dunne | Gymnastics | 4.0 |
Takeaways
She earns about $4 million every year. The LSU gymnast draws most of that from her name, image and likeness agreements. She posts sponsored content on popular social video apps and a photo sharing site.
That analytics site estimates her NIL value near $4 million. Her cotton candy drink collab adds a fun twist. Fans love her style, her wins in NCAA gymnastics, and her non-stop hustle.
For more insights on her performance and skills, check out our article on Is Livvy Dunne a Good Gymnast?.
FAQs
1. How much does Olivia “Livvy” Dunne earn from her name, image, likeness deals in 2025?
She pulls in about 3.3 million dollars from her NIL deals this year.
2. What brand collaborations fuel her income?
She works with a clothing retailer, a hair care line, and a sports drink. These brand collaborations pay her well, thanks to her social media following.
3. How do her TikTok followers and Instagram followers boost her earnings?
She has 6.8 million followers on TikTok and 4 million on Instagram. Brands pay her to talk up products to that crowd.
She competes in NCAA gymnastics for Louisiana State University. Her sport fame drives fans to follow her posts, and that boosts her income.
5. How does her NIL valuation stack up against other college stars?
Her price tag tops many top athletes, from a star quarterback to a pitching phenom and even an Olympic hopeful. She stands among the leaders.
6. Where can fans track her earnings in real time?
A sports site tracks her NIL deals and posts fresh numbers. Fans can visit it to see her latest earnings.
