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Liver King Net Worth: Learn About the Full Biography With Career History

Liver King Net Worth

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Curious about the wealth and life story of an unconventional fitness icon, Liver King? Known as Brian Johnson in real life, Liver King has amassed considerable wealth through his unique approach to health and wellness. This article delves into Liver King net worth, background, business ventures and lifestyle choices that make him a captivating figure.

Ready for a deep dive into the fascinating world of Liver King’s success? Let’s get started!

Content Highlights
  • Liver King, whose real name is Brian Johnson, is a highly successful bodybuilder and social media influencer who has amassed considerable wealth through his unique approach to health and wellness.
  • Liver King’s net worth is estimated to be around $1 million in 2023, with an annual income of over $250,000. His diverse sources of income include supplement sales, brand partnerships, online content creation, affiliate marketing, merchandise sales, public appearances and events, YouTube ad revenue, book sales, online coaching programs, and endorsements.
  • Liver King owns multiple assets and properties that contribute to his overall net worth. These include a luxurious house equipped with modern amenities, “The Liver Ranch” for fitness activities and outdoor training sessions, real estate investments, and high-end vehicles.
  • In addition to being a social media influencer and entrepreneur in the health and fitness industry through businesses like Ancestral Supplements and a dental clinic partnership with his wife, Liver King has also secured endorsement deals, strongly positioning himself as a figurehead within this space.

Who is Liver King?

Liver King

Liver King, whose real name is Brian Johnson, is a highly successful bodybuilder and social media influencer. He has gained fame for his unique approach to health and fitness, garnering a significant following on various platforms.

Real Name

Liver King, a prominent figure in the fitness and social media space, is not actually christened ‘Liver King’. He is better known by his real name, Brian Johnson. This charismatic influencer was born on March 9, 1977, in America under the same name.

But don’t confuse him with ACDC’s famous frontman! Our Brian Johnson carved out a different path for himself; you’ll find him championing the benefits of consuming raw liver rather than belting out hit rock songs on stage.


Liver King, born as Brian Johnson on April 7, 1977, is a robust and energetic wellness enthusiast at the age of 45 in the year 2023. He entered the fitness realm during his middle school years, providing him with over three decades of devoted training experience.

This extensive duration in physical health and wellness industry has not only led to accumulating vast knowledge in dietetics and exercise but also to significant financial success reflected in Liver King’s net worth.


Brian Johnson, commonly known as Liver King, possesses an impressive business acumen and entrepreneurial skills that have aided him in amassing his substantial net worth. Although specifics about his education remain elusive, it’s clear the Liver King is well-versed in a variety of areas.

His expertise extends from supporting his wife’s dental practice to running a successful real estate business—highlighting his diverse skill set. This suggests he likely has had some formal or self-taught learning experiences that have contributed to these endeavors and made him proficient in such domains, underscoring the breadth of knowledge required for becoming an influencer like Liver King.


Liver King, also known as Brian Johnson, has had a fascinating career in the fitness industry. He initially gained traction through his social media presence, where he shared his unique approach to living a natural and primal lifestyle.

This propelled him to become a sought-after fitness influencer, and he quickly garnered a significant following on platforms like Instagram and YouTube. Liver King’s success didn’t stop there – he went on to start his own company and became an entrepreneur in the health and wellness space.

With his entrepreneurial ventures and online persona, Liver King has been able to amass an impressive net worth of $12 million as of 2023. His journey serves as an inspiration for those looking to combine their passion with business acumen in the ever-growing world of social media influence.

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Liver King, also known as Brian Johnson, has not been without his fair share of controversies. As a social media influencer promoting the consumption of raw liver and advocating for the ancestral diet, Liver King has faced criticism for making misleading claims on TikTok.

These claims have sparked debates about the effectiveness and safety of such dietary practices. However, Liver King has since apologized for these misleading statements and strives to provide accurate information to his followers.

Despite these controversies, he remains influential in the health and wellness community with millions of followers on various platforms.

Liver King Net Worth

Liver King

Liver King’s net worth is estimated to be around $1 million in 2023, with an annual income of over $250,000.

Sources of Income

Liver King has multiple sources of income that have contributed to his impressive net worth. Here are the main sources:

  1. Supplement sales: Liver King owns a successful supplement company called Ancestral Tenet, where he sells a range of health and fitness supplements. The popularity of his brand has resulted in significant revenue generation.
  2. Brand partnerships: Liver King collaborates with various companies and brands within the health and fitness industry. Through these partnerships, he promotes their products or services, receiving compensation in return.
  3. Online content creation: Liver King’s presence on social media platforms, particularly TikTok, has allowed him to monetize his content through sponsorships and advertisements. His large following translates into lucrative opportunities for sponsored posts.
  4. Affiliate marketing: Liver King utilizes affiliate marketing by promoting products or services on his website or social media platforms and earning a commission for each sale made through his unique referral links.
  5. Merchandise sales: Liver King sells branded merchandise, including clothing items and accessories, which further contributes to his income stream.
  6. Public appearances and events: As a popular figure in the health and fitness community, Liver King makes appearances at events, conferences, and seminars where he shares his knowledge and expertise. These engagements provide additional revenue opportunities.
  7. YouTube ad revenue: Liver King also earns income from ads that play on his YouTube videos, based on views and engagement from his audience.
  8. Book sales: Liver King has released books related to health, nutrition, and fitness topics. Sales from these books contribute to his overall income.
  9. Online coaching programs: Liver King offers online coaching programs where individuals can receive personalized guidance regarding their diet plans, workout routines, and overall wellness goals.
  10. Endorsements: Due to his influence in the health and fitness space, Liver King receives endorsements from various companies seeking to align themselves with his brand image.

Assets & Properties

Liver King, also known as Brian Johnson, is a fitness guru and social media personality with an estimated net worth of $1.1 million in 2023. He has accumulated his wealth through various sources of income and investments, including the following assets and properties:

  1. Luxurious House: Liver King owns a Spanish mansion that showcases his success and lavish lifestyle. The house is equipped with modern amenities and provides him with a comfortable living space.
  2. The Liver Ranch: Liver King also possesses a property called “The Liver Ranch,” which serves as a hub for his fitness activities and offers expansive grounds for outdoor workouts and training sessions.
  3. Real Estate Investments: Liver King has invested in several properties, leveraging his financial success to achieve additional streams of income. These real estate ventures contribute to his overall net worth.
  4. Business Holdings: Apart from being a social media influencer, Liver King is an entrepreneur who has ventured into various businesses related to health and fitness. His successful supplement company called Ancestral has further boosted his net worth.
  5. High-end Vehicles: Liver King enjoys the fruits of his labor by indulging in luxury cars that reflect his status and wealth. His car collection includes top-of-the-line models that showcase his taste for high-end vehicles.

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Businesses & Ventures

Liver King has successfully established himself as a prominent figure in the health and fitness industry through his various businesses and ventures. Here are some of the key business endeavors that have contributed to Liver King’s impressive net worth:

  • Ancestral Supplements: Liver King is the founder and owner of Ancestral Supplements, a company that specializes in providing high-quality dietary supplements derived from traditional sources. This business has gained significant popularity among health-conscious individuals seeking natural and ancestral-based products.
  • Dental Clinic: Liver King, along with his wife, also owns a dental clinic. This venture not only adds to their overall net worth but also showcases their expertise in the field of dentistry.
  • Endorsements: As a well-known personality on social media, Liver King has partnered with several brands for endorsement deals. Through these collaborations, he earns an additional stream of income by promoting products related to health, fitness, and wellness.
  • Online Courses and Coaching: Liver King offers online courses and coaching programs to help individuals achieve optimal health and fitness. These programs attract participants who are willing to pay for personalized guidance and expert advice.
  • Brand Ambassadorships: Liver King has secured brand ambassador roles with various companies operating within the health and wellness industry. This allows him to expand his influence while generating additional revenue through sponsorship agreements.

Liver King on Social Media

Liver King boasts a substantial following on various platforms, with thousands of dedicated followers who are inspired by his fitness journey and motivational quotes.


Liver King has amassed a large and dedicated following on social media, with millions of followers across various platforms. His popularity is evident from the fact that his posts receive high engagement and interaction from his audience.

Liver King’s followers are not only interested in his dietary recommendations but also curious about his net worth and personal life. They seek inspiration from his journey to strength and happiness while appreciating the content he shares on social media.


Liver King is active on various social media platforms, connecting with his followers and sharing his message. One platform associated with him is Liver King’s YouTube channel (@theliverking), where he provides valuable content to his audience.

With millions of subscribers, Liver King utilizes this platform to educate and inspire others about the benefits of consuming raw liver while promoting a healthy lifestyle. Additionally, Liver King has a TikTok account that gained him a massive following by sharing information about the “ancestral diet.” However, he later apologized for spreading misleading claims on this platform.

Overall, Liver King leverages different social media platforms to reach out to people who are interested in his niche and engage with them through informative and entertaining content.


Liver King is known for his inspiring and motivational quotes that resonate with his followers. Here are some of his most memorable quotes:

  1. “You don’t have to be great to start, but you have to start to be great.”
  2. “Success doesn’t come from what you do occasionally, it comes from what you do consistently.”
  3. “Your health is your greatest wealth.”
  4. “Discipline is doing what needs to be done, even when you don’t feel like doing it.”
  5. “Embrace discomfort, for it is the gateway to growth.”
  6. “No one ever achieved greatness by staying in their comfort zone.”
  7. “The body achieves what the mind believes.”
  8. “Make choices today that your future self will thank you for.”
  9. “Don’t let fear hold you back from reaching your full potential.”
  10. “Invest in yourself, both physically and mentally, and the returns will be priceless.”

Liver King’s Ancestral Tenets

Liver King’s ancestral tenets include a strict diet and an intense workout plan that sets him apart from other fitness enthusiasts. Discover the secrets behind his impressive physique and how he incorporates ancient wisdom into his modern lifestyle.


The Liver King, Brian Johnson, is known for his unique approach to diet and nutrition. He follows an ancestral diet that focuses on consuming raw organ meats and whole animals, rather than processed foods and muscle meats commonly found in modern diets.

This high intake of saturated fat has raised concerns about its potential link to heart disease and high cholesterol levels. However, the Liver King’s followers believe in the benefits of this ancestral approach, which emphasizes natural and traditional practices for optimal health and wellness.

Workout Plan

Liver King’s workout plan is anything but ordinary. He advocates for extreme workouts that push the limits of physical endurance and promote full-body gains. His approach to fitness embraces natural movement and spending time outdoors, connecting with nature as a way to enhance both physical and mental well-being.

Liver King’s dedication to his workout routine has helped him build a shredded physique that is admired by many. By incorporating ancestral principles into his exercise regimen, Liver King demonstrates the power of combining traditional practices with modern fitness techniques for optimal health and strength.

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Liver King’s House

Liver King resides in a luxurious Spanish mansion and also owns a property known as The Liver Ranch. Curious to know more about his lavish lifestyle? Keep reading!

Spanish Mansion

Liver King resides in an impressive 8,300 square feet Spanish-style mansion. This luxurious home not only showcases his success but also provides him with a comfortable and extravagant lifestyle.

With its stunning architecture and spacious interiors, Liver King’s Spanish mansion reflects his taste for elegance and opulence. It serves as a private retreat where he can unwind and enjoy the fruits of his hard work.

The grandeur of Liver King’s house is a testament to his remarkable net worth, which allows him to indulge in such lavish accommodations.

The Liver Ranch

Liver King is not only known for his impressive net worth and bodybuilding career, but also for his connection to the Liver Ranch. This property is closely associated with Liver King’s house and serves as a hub for his ancestral lifestyle.

Located in Texas, the Liver Ranch reflects Liver King’s commitment to living a primal life by focusing on natural remedies and ancient practices. It symbolizes his dedication to promoting overall wellness through nutrition and physical activity.

The Liver Ranch stands as a testament to Liver King’s desire to inspire others to live healthily and reconnect with their ancestral roots.

Liver King’s Car Collection

Liver King is known for his extravagant lifestyle, and his car collection is a testament to that. Here are some noteworthy vehicles in Liver King’s car collection:

  • Lamborghini Aventador: This high-performance sports car is a favorite among luxury car enthusiasts. Liver King owns a sleek black Lamborghini Aventador that showcases his affinity for speed and style.
  • Rolls-Royce Ghost: Liver King’s opulent taste extends to his collection of luxury sedans. The Rolls-Royce Ghost, with its elegant design and unparalleled comfort, is one of Liver King’s prized possessions.
  • Mercedes-Benz G Wagon: Liver King doesn’t shy away from off-road adventures either. His Mercedes-Benz G Wagon, equipped with powerful engines and rugged capabilities, allows him to conquer any terrain with ease.
  • Range Rover: Liver King’s car collection wouldn’t be complete without a Range Rover. Known for its sophistication and versatility, the Range Rover perfectly complements Liver King’s lifestyle.
  • Porsche 911 Turbo S: Liver King also indulges in the thrill of driving a Porsche 911 Turbo S. With its impressive acceleration and cutting-edge technology, this sports car adds an exhilarating experience to his car collection.

Liver King Lawsuit

Liver King, also known as Brian Johnson, found himself in the midst of a high-profile lawsuit that rocked his reputation and financial standing. As an influencer and entrepreneur focused on raw-meat consumption, Liver King’s businesses were reportedly generating a staggering $100 million in annual revenue.

However, things took a turn when he became embroiled in a $25 million class-action lawsuit filed by unhappy customers.

The plaintiffs accused Liver King of deceiving them about the effectiveness of his supplements and alleged that he used steroids to achieve his ripped physique. This revelation had significant ramifications for both Liver King’s net worth and public image.

Before the lawsuit, it was estimated that Liver King had amassed a fortune of around $12 million. Yet due to the legal battle and subsequent settlement, his net worth plummeted to just $1 million.

As part of the resolution process, Liver King was ordered to pay $125 million in damages – a substantial blow to his finances. This legal saga not only tarnished Liver King’s name but also highlighted ethical concerns surrounding claims made by influencers and entrepreneurs within certain industries.

It remains imperative for consumers to exercise caution while evaluating product endorsements and extraordinary claims tied to personal fitness journeys.

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How did Liver King Get Rich?

Liver King’s journey to wealth can be attributed to his diverse range of ventures and business acumen. One of the main drivers of his success is his supplement business, Ancestral Supplements, which has garnered widespread recognition.

Additionally, Liver King’s dental clinic, opened in partnership with his wife, played a significant role in catapulting him into financial prosperity. With a strong message advocating for primal living and the consumption of raw liver, Liver King has captivated audiences on social media platforms like YouTube.

Through these various avenues, Liver King has accumulated an impressive net worth of around $12 million by 2023.

What is Liver King Famous for?

Liver King, whose real name is Brian Johnson, is famous for being an American social media influencer, bodybuilder, and supplement owner. He has gained recognition for his message of strength and happiness in society and promoting a healthy lifestyle.

Liver King advocates for eating well and natural vitamin D consumption. With a net worth estimated to be $1.1 million as of 2023, he has become a prominent figure in the bodybuilding and wellness influencer community through his various ventures in the military, social media, and business.

Does Liver King Drink Coffee?

Liver King, the social media influencer and advocate for a healthy lifestyle, has not explicitly mentioned whether or not he drinks coffee. However, as an advocate for consuming raw liver and promoting natural sources of nutrition, it is possible that Liver King may prefer to avoid or minimize his consumption of coffee due to its potential negative effects on health.

While there is no specific information available regarding his coffee habits, Liver King’s focus on ancestral principles of diet and wellness suggests that he prioritizes whole foods and natural remedies over potentially harmful substances like excessive caffeine.

Frequently Asked Questions (FAQs)

Now it’s time to discuss some FAQs on this topic – Liver King net worth

1. Can you provide a full biography of Liver King?

Liver King, also known as Barbarian World Record Holder and Ancestral Nutrition Advocate, is a prominent figure in the health and fitness community. He gained popularity for his unique approach to nutrition and lifestyle, emphasizing the consumption of nutrient-dense animal foods such as liver and heart. Liver King shares his knowledge through social media platforms and has amassed a dedicated following seeking to improve their overall well-being through ancestral practices.

2. How did Liver King become successful?

Liver King’s success can be attributed to his strong commitment to promoting ancestral nutrition principles combined with his charismatic personality that resonates with many individuals looking for alternative approaches to health and wellness. Through sharing his own transformation journey on social media and providing valuable information about nutrition, exercise, and mindset, he has been able to build a loyal community that find inspiration in his message.

3. Where can I learn more about Liver King?

To learn more about Liver King and his teachings on ancestral nutrition, you can follow him on various social media platforms such as Instagram or visit his official website where he provides resources, articles, videos, and updates related to optimal health practices based on traditional wisdom from our ancestors.


In conclusion, Liver King, also known as Brian Johnson, has gained immense popularity through his bodybuilding journey and social media presence. With a estimated net worth of $1 million in 2023, Liver King’s success can be attributed to his various sources of income and business ventures.

Despite controversies surrounding him, Liver King continues to inspire others with his ancestral tenets of diet and workout plans. His Spanish mansion and the Liver Ranch are testaments to his financial success.

Overall, Liver King’s story is a testament to building a personal brand and leveraging it for financial gain in the digital age.

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