Search
Close this search box.
Search
Close this search box.

Meta’s Threads Faces Downfall as Active Users Drop by 70%

Twitter Rival Threads

You know, it’s a bit of a bummer to see what’s happening with Threads. After such a massive splash in the microblogging scene, it feels like its sparkle is starting to fade, and fast too.

Instagram had some big dreams of taking on Twitter with Threads, but it seems like those plans are hitting a bit of a speed bump.

Declining Reports

So, get this: Forbes just dropped a report saying Threads – the supposed “Twitter slayer” – is losing users like crazy. Despite Zuckerberg, the big guy at Meta, talking up the daily user numbers, they’ve fallen off a cliff. The app has lost a whopping 70% of its active users since its heyday in early July. We’re talking a plunge from 44 million to just 13 million.

Now compare that to Twitter, strutting around with about 200 million users popping in every day. No wonder Meta’s probably feeling the burn, especially after such a promising start. It’s pretty clear that folks aren’t really vibing with Threads – they’re treating it more like a passing fad. Not a great look for its future, right?

So, despite all this, Meta’s bigwigs are still pretty hopeful. They’re saying they’ve got new features in the pipeline to give Threads a bit of a boost. But how they plan on making it stand out from Twitter, or even better, is anyone’s guess. Right now, it’s pretty much a Twitter copycat. But judging by the tumble in user activity, Threads needs more than just a little polish – it needs some real game-changing stuff to make it shine.

And here’s another downer: people are spending way less time on Threads. Like, they’re down to just 4 minutes a day from an earlier 19 minutes, according to the folks at Sensor Tower. This has got the tech pundits branding Threads as the would-be “Twitter killer” that couldn’t quite deliver. But let’s not forget, despite the drop in user engagement, Threads did make a bit of a splash at first, racking up 150 million sign-ups.

Interestingly, Threads has really caught on in certain places. India, for instance, is leading the charge with about 32% of all downloads. Brazil’s not far behind with around 22%, and the US comes in third, accounting for nearly 16% of the downloads.

Battle with Twitter

Threads’ tussle with Twitter? Yeah, it’s proving to be quite a struggle, especially with the massive difference in daily active users. Now, we’re all waiting to see if Meta can pull off a comeback, make Threads shine again, and reel users back in. Or, are we going to see Threads miss the mark in the social media showdown?

But wait, there’s more. It seems like the competition’s about to get even spicier. Jack Dorsey’s Bluesky is gearing up, ready to bring its A-game. So, watch this space!

 


Subscribe to Our Newsletter

Related Articles

Top Trending

Who is Claressa Shields' Mother
Who is Claressa Shields' Mother: The Untold Story of Her Family and Struggles
rihanna hinted pregnancy before met gala
Rihanna Hinted at Pregnancy Before Met Gala, Says Anna Wintour
bill gates accuses elon musk of harming poor children
Bill Gates Blames Elon Musk for Harming World's Poorest Children
india neutralizes pakistani drone attacks
India Neutralizes Pakistani Drone Strikes Amid Rising Clashes
Jules Ari
Jules Ari Age, Height, Relationship, Family, Biography, and Net Worth

LIFESTYLE

summer birthday party ideas
Creative Summer Birthday Party Ideas for Kids in 2025
May 6 Zodiac
May 6 Zodiac: Positive Traits, Compatibility and More about Taurus
self storage solutions for life transitions
How Self Storage Can Help During Major Life Changes (Divorce, Moving, etc.)?
why is my poinsettia dying
Why Is My Poinsettia Dying? Tips To Revive Your Wilting Poinsettia Plant
crypto retirement plan strategies
7 Ways Crypto Can Reshape Your Retirement Plan for the Future

Entertainment

rihanna hinted pregnancy before met gala
Rihanna Hinted at Pregnancy Before Met Gala, Says Anna Wintour
Jules Ari
Jules Ari Age, Height, Relationship, Family, Biography, and Net Worth
rocket league unblocked
Rocket League Unblocked: Soccer And Vehicular Mayhem Online Game
smokey robinson sexual assault allegations
Smokey Robinson Faces Sexual Assault Allegations by 4 Women
Disneyland Abu Dhabi
Disneyland Abu Dhabi: First Disney Theme Park in Middle East

GAMING

Best Mobile Horror Games
The Best Mobile Horror Games That Will Keep You Up at Night
Evolution of Video Game Graphics
The Evolution of Video Game Graphics: 1980s to 2025
Best Workouts Inspired by Video Games
Level Up Your Fitness: Best Video Game-Inspired Workouts
rocket league unblocked
Rocket League Unblocked: Soccer And Vehicular Mayhem Online Game
Maksym Krippa GSC Game World
S.T.A.L.K.E.R. Reimagined: How Maksym Krippa’s Entry Reshaped GSC Game World in 2023

BUSINESS

Business Behind Game Localization
The Business Behind Game Localization: How It Works
International Employment Agencies
How international employment agencies can help you find talent in hard-to-reach markets?
Transition Your Business to Web3
How to Transition Your Business to Web3 Successfully
How to Calculate Quarterly Tax Payments
How to Calculate Quarterly Tax Payments in 5 Easy Steps
credit suisse tax evasion
Credit Suisse Fined $511M for U.S. Offshore Tax Evasion Scheme

TECHNOLOGY

bill gates accuses elon musk of harming poor children
Bill Gates Blames Elon Musk for Harming World's Poorest Children
Maksym Krippa GSC Game World
S.T.A.L.K.E.R. Reimagined: How Maksym Krippa’s Entry Reshaped GSC Game World in 2023
Strengthening Cybersecurity with Security Operations
Strengthening Cybersecurity with Security Operations, CWPP, and Product Security
pitch a game idea
How to Pitch a Game Idea to a Developer or Publisher?
Web3 impact on virtual reality experiences
How Web3 Is Redefining Virtual Reality and Immersive Experiences?

HEALTH

Yimusanfendi
7 Incredible Benefits of Yimusanfendi Meditation and Possible Side Effects
Connection Between Hydration and Urinary Health
The Connection Between Hydration and Urinary Health
Neuralink Brain Implant Patient Regains Speech
Neuralink Brain Implant Helps ALS Patient Regain Speech with AI Support
Wegovy for Weight Loss
Wegovy for Weight Loss: Is It Worth Buying Online?
Role of Sperm DNA Fragmentation Testing in IVF
The Role of Sperm DNA Fragmentation Testing in IVF with ICSI Success