Search
Close this search box.
Search
Close this search box.

Instagram Stories vs Snaps: Which app does it better?

Instagram Stories vs Snaps

The era of social media began in the early 2000s. After the era started lots of different social media platforms showed up and did their best to grab the market. On 6th October 2010, the social media platform Instagram was launched, after its launch, Instagram has shown rapid growth and made a name for itself in the market. On 8th July 2011, Snapchat was launched with the name “Picaboo”, since early Snapchat was launched only on IOS operating system, it didn’t gain popularity as quickly as Instagram. Along with the passing time, Snapchat had several updates and now was available on android devices too. It eventually made its name on the internet.

Instagram Stories vs Snaps

On October 2013 Snapchat came up with its new update and a brand new feature of stories. This new feature made Snapchat even more popular among social media users and now it was a perfect competition for Instagram and Facebook. To prevail in this competition on August 2016, Instagram also came up with its new feature of stories. Since then Instagram and Snapchat have always been perfect competition for each other, they left users wondering about which platform would be best for them to post. 

Let us have a look at a few points that would help you to choose the best platform for you. 

Time spent by your Audience.

Time spent by your Audience.

Today there are lots of different social media platforms on the internet. To succeed on social media the first thing you need to find out is where your audience is spending the majority of the time. Creating content will make you successful only when it reaches the right people, if the content is created with a lot of effort but fails to reach the right audience then it will be a complete waste so figuring out where your correct audience is will help you a lot. Finding out about the interests of your audience is not too difficult, it can be done easily just by using some simple surveys.

Which Platform will suit your strength?

Which Platform will suit your strength

While choosing the correct platform for their social media strategy many people ignore the fact that different social media platforms can play differently according to their strengths. Certain types of styles and content are favored by different social media platforms. After the launch of features like “Instagram stories” on both the platforms they are considered almost similar so to find the best one, you need experience and use different features that each platform has to offer. The platform which can give you more features that can be used effectively by you according to your strength can prove to be the best one for you.

Competition

Competition

When it comes to popularity both Instagram and Snapchat have built their names in the market. Instagram has always been more popular but after the launch of Instagram stories, it became more preferable to brands and Influencers. Many brands and Influencers shifted from Snapchat to Instagram, it has both positive and negative aspects for both apps. The shift of brands from Snapchat to Instagram made Instagram much more popular but it also increased competition for both brands and Influencers on the other hand, for Snapchat the shift of brands and Influencers has decreased the engagement rate but has decreased the competition too, so it has become much easier to reach your favorable and even new audience. 

Favorable age groups.

Favorable age groups

The age group of your audience plays a huge role in deciding the popularity of your content. The content that you create should be preferred by the age group of your audience otherwise it won’t be appropriate for them. If we talk about age groups on both platforms then Since Instagram was popular and preferred since the beginning by several age groups, the average age ratio of its users is 25-34 which consists of 57% females and 43% males. If we talk about Snapchat, it is usually preferred by young people and the average age ratio of its users is 13-35 which makes up around 75% of its community. Instagram and Snapchat both have their specific place in the social media market. The users and brands should choose wisely about which age group is preferred by them and is their effective audience.

Conclusion

When it comes to social media platforms Instagram and Snapchat both have their specific place in the market but both have their merits and demerits. Influencers and brands that are confused to choose which platform they should use to post their content should go through several different factors which look small but play a huge role in increasing their popularity and audience. If you can make the right content and effectively deliver it to your right audience then it can make your work admired by them. The platform which gives you the right audience can be the best one for you to post your content and grow. 


Subscribe to Our Newsletter

Related Articles

Top Trending

baldoni pr team accuses blake lively subpoena scheme
Blake Lively Accused of PR Subpoena Ploy by Justin Baldoni’s Team
World Malaria Day 2025
Reinvest, Reimagine, Reignite: World Malaria Day 2025 Initiatives
Franchise Plumbing Companies To Invest In USA
10 Best Franchise Plumbing Companies To Invest In USA
Historical Events And Famous People Born On April 25
Discover The Historical Events And Famous People Born On April 25
April 25 Zodiac
April 25 Zodiac: Insights on Love, Relationships, and Career Success

LIFESTYLE

how to put on a duvet cover
How To Put on A Duvet Cover Easily: Simple Quora Way
12 Budget-Friendly Activities That Won’t Cost a Penny
12 Fun and Budget-Friendly Activities That Are Completely Free
lovelolablog code
Unlock Exclusive Lovelolablog Code For Discount Deals in 2025
Sustainable Kiwi Beauty Products
10 Sustainable Kiwi Beauty Products You Should Try for a Greener Routine
Best E-Bikes for Seniors
Best E-Bikes for Seniors with Comfort and Safety in Mind

Entertainment

baldoni pr team accuses blake lively subpoena scheme
Blake Lively Accused of PR Subpoena Ploy by Justin Baldoni’s Team
cameron brink boyfriend
Cameron Brink Boyfriend: All About Her Engaged Partner, Ben Felter
Kathy Hilton Net Worth
Kathy Hilton Net Worth 2025: How She Built Her Wealth?
David Harbour Lily Allen split
David Harbour Addresses Split from Lily Allen Amid New Rumors
The Legacy of Sachin Tendulkar
The Legacy of Sachin Tendulkar: More Than Just Records

GAMING

unblocked games 67
Are Unblocked Games 67 Safe? Top Unblocked Games to Play in 2024
Anonymous Poker
All You Need to Know About Anonymous Poker
Future of Handheld Consoles
The Next Big Thing in Handheld Consoles Post-Steam Deck Revealed!
Indie Developers Making Big Games
Unveiling the Rise of Indie Developers and Their Big Games
AI-Powered Game Mods
The Future of Gaming: 5 AI-Powered Game Mods Transforming Play

BUSINESS

Franchise Plumbing Companies To Invest In USA
10 Best Franchise Plumbing Companies To Invest In USA
Emerging Logistics Hubs In Asia-Pacific
Top 10 Emerging Logistics Hubs In Asia-Pacific
Logistics Companies In Europe
Top 10 Logistics Companies In Europe To Watch In 2025
How Divorce Affects Your Taxes
How Divorce Affects Your Taxes: 7 Key Considerations for 2025
How to File a Tax Extension
File a Tax Extension with No Penalties: Easy 3 Step Guide

TECHNOLOGY

xr:d:DAF_piQWhQQ:6,j:8643955411235431116,t:24031606
Perplexity Eyes Chrome Takeover if Google Is Forced to Sell
Apple and Meta Fined €700M by EU
Apple and Meta Fined €700M by EU Over Digital Market Violations
Apple Mail not working
Is Apple Mail not working for you? Here’s what you need to do!
lenovo yoga 720-15
Lenovo Yoga 720-15: A Premium 2-in-1 Laptop [Detail Guide]
Role of Custom Virtual Reality in Industrial Training
The Role of Custom Virtual Reality in Industrial Training

HEALTH

Terminally Ill Patients Look to Expanded Access Programs
Terminally Ill Patients Look to Expanded Access Programs for Hope
Common Questions in ACLS Practice Tests with Answers
Most Common Questions in ACLS Practice Tests with Answers
How to Identify and Manage Burnout in the Workplace
How to Identify and Manage Burnout in the Workplace?
How to Start a Mental Wellness Program at Work
How to Start a Mental Wellness Program at Your Office?
Tips For Mentally Healthy Leadership
10 Tips For Mentally Healthy Leadership