Domain authority (DA) is a crucial metric in digital marketing, helping website owners gauge the strength and ranking potential of their domains. Created by Moz, domain authority scores range from 1 to 100, with higher scores indicating greater potential for ranking on search engines. If you want to analyze your site’s domain authority or compare it with competitors, domain authority checker tools are invaluable.
In this article, we explore the 10 best domain authority checker websites in 2025. These platforms offer accurate DA metrics, additional SEO features, and user-friendly interfaces.
What Is Domain Authority?
Domain authority is a predictive ranking score that measures how likely a website is to rank on search engine result pages (SERPs). The score is calculated using several factors, including linking root domains, total backlinks, and site structure. While DA is not a Google ranking factor, it helps marketers and site owners understand their site’s competitive standing.
Why Is Domain Authority Important?
- Competitor Analysis: Knowing your domain authority helps you compare with competitors and identify areas for improvement.
- SEO Strategy: A high DA score often indicates strong backlinks and good SEO practices, serving as a benchmark for optimization.
- Partnership Opportunities: Brands often assess domain authority before collaborating with websites for guest posts, backlinks, or advertisements.
Using domain authority checker tools enables users to:
- Identify areas for improvement.
- Track competitors’ website performance.
- Build better link-building strategies.
How to Choose the Right Domain Authority Checker?
When selecting a domain authority checker, consider the following:
- Features: Choose a tool that aligns with your needs. For instance, opt for tools like Ahrefs or SEMrush if you require comprehensive SEO data.
- Budget: Free tools like Small SEO Tools and OpenLinkProfiler are excellent for those on a budget.
- Ease of Use: Beginners might prefer user-friendly platforms like Ubersuggest or Prepostseo.
- Additional SEO Insights: Advanced users may benefit from platforms offering broader SEO features, such as Moz Link Explorer and SEMrush.
- Integration: Some tools integrate with Google Analytics and other platforms for seamless data analysis.
Best Domain Authority Checker Websites in 2025
Tool | Features | Pricing |
Moz Link Explorer | Backlink analysis, spam score detection, keyword tracking | Free/$99+ per month |
Ahrefs Site Explorer | Backlink & traffic analysis, keyword data, site audit | $99+ per month |
SEMrush | Authority score, traffic analytics, competitor benchmarking | $129.95+ per month |
Ubersuggest | Domain score, backlink suggestions, content ideas | Free/$12+ per month |
Small SEO Tools | Free DA checker, simple results | Free |
RankWatch | DA tracking, SEO audit reports, Google Analytics integration | Custom pricing |
Sitechecker | Real-time DA checks, SEO tools, recommendations | $29+ per month |
Linkody | Backlink & DA monitoring, daily updates | $14.90+ per month |
OpenLinkProfiler | Free backlink analysis, exportable data | Free |
Prepostseo | Bulk DA checks, spam evaluation, keyword density analysis | Free/premium plans |
Top 10 Domain Authority Checker Websites in 2025
1. Moz Link Explorer
Moz Link Explorer is the official tool that calculates domain authority. It provides reliable and accurate data to help you assess your website’s performance.
Features:
- Comprehensive backlink analysis.
- Spam score detection.
- Competitive analysis.
- Keyword research and tracking.
Pricing: Free for limited queries; paid plans start at $99/month.
Why Choose Moz Link Explorer? As the creator of the DA metric, Moz ensures accurate results. It’s ideal for marketers who need in-depth insights into backlink profiles and domain health.
2. Ahrefs Site Explorer
Ahrefs is one of the most popular SEO tools on the market. Its Site Explorer feature provides insights into domain authority, backlink profiles, and organic traffic metrics.
Features:
- Detailed backlink analysis.
- Keyword ranking reports.
- Historical performance data.
- Site audit functionality.
Pricing: Starts at $99/month.
Why Choose Ahrefs? Ahrefs stands out for its vast database of backlinks and detailed analytics, making it a favorite among SEO professionals.
3. SEMrush
SEMrush is a versatile platform for all things SEO. Its domain overview tool shows authority scores, backlink analytics, and organic keyword data.
Features:
- Authority score calculation.
- Backlink and keyword analysis.
- Traffic analytics.
- Competitor benchmarking.
Pricing: Starts at $129.95/month.
Why Choose SEMrush? SEMrush is perfect for users who need an all-in-one SEO suite with domain authority metrics and advanced competitor analysis.
4. Ubersuggest
Owned by Neil Patel, Ubersuggest is a beginner-friendly SEO tool offering domain authority checking alongside other features.
Features:
- Domain score evaluation.
- Backlink opportunities.
- Keyword suggestions.
- SEO content ideas.
Pricing: Free for limited queries; premium plans start at $12/month.
Why Choose Ubersuggest? Ubersuggest is affordable and user-friendly, making it a great choice for small businesses and beginners in digital marketing.
5. Small SEO Tools
Small SEO Tools is a free and easy-to-use platform that offers a variety of SEO utilities, including a domain authority checker.
Features:
- Free access.
- Simple and quick results.
- Additional tools for plagiarism checking and keyword research.
Pricing: Free.
Why Choose Small SEO Tools? If you’re looking for a no-cost solution to check domain authority, Small SEO Tools provides a straightforward and effective option.
6. RankWatch
RankWatch provides domain authority data and other SEO analytics. Its intuitive interface makes it ideal for beginners and advanced users alike.
Features:
- Backlink and DA tracking.
- Keyword rank monitoring.
- Comprehensive SEO audit reports.
- Integration with Google Analytics.
Pricing: Custom pricing available upon request.
Why Choose RankWatch? RankWatch’s custom solutions cater to businesses looking for tailored SEO insights and advanced analytics.
7. Sitechecker
Sitechecker is an all-in-one SEO platform offering domain authority metrics and detailed insights into site health.
Features:
- Real-time DA checks.
- SEO audit tools.
- Backlink monitoring.
- Actionable recommendations for improvement.
Pricing: Starts at $29/month.
Why Choose Sitechecker? Sitechecker’s actionable insights and user-friendly design make it a valuable tool for small businesses and SEO professionals.
8. Linkody
Linkody is a user-friendly tool designed to track backlinks and domain authority.
Features:
- DA and spam score analysis.
- Email alerts for lost or new backlinks.
- Competitor link tracking.
- Daily updates.
Pricing: Starts at $14.90/month.
Why Choose Linkody? Linkody is ideal for users focused on link-building strategies and monitoring backlinks efficiently.
9. OpenLinkProfiler
OpenLinkProfiler is a free backlink analysis tool that provides domain authority metrics alongside detailed reports.
Features:
- Free DA checking.
- Real-time backlink updates.
- Competitive backlink analysis.
- Exportable data.
Pricing: Free.
Why Choose OpenLinkProfiler? For a completely free solution, OpenLinkProfiler offers excellent insights into backlink profiles and DA metrics.
10. Prepostseo Domain Authority Checker
Prepostseo’s DA checker is an efficient tool for checking domain metrics quickly.
Features:
- Free DA checker with bulk options.
- Simple interface.
- Spam score evaluation.
- Other SEO utilities like keyword density analysis.
Pricing: Free for basic features; premium plans available.
Why Choose Prepostseo? Prepostseo is great for users who need bulk DA checks and a variety of other SEO tools at no cost.
Takeaway
Tracking domain authority is essential for understanding your website’s ranking potential and competitive position. The 10 tools listed above offer a range of features to suit various budgets and expertise levels. Whether you’re a beginner or an experienced marketer, these tools can help optimize your site’s performance and boost your SEO strategy.
Investing in the right domain authority checker will give you valuable insights into your website’s SEO health and help you stay ahead of the competition. Combine these tools with consistent SEO practices to achieve long-term success in your digital marketing efforts.